South Korean idols are the Gods?

    Dear readers, I continue to introduce you to excerpts from my book "Angels drink milk". 

    In Korean youth culture "idols"[1] are like gods!

    Korean pop culture and idol culture in particular began to develop most actively in the nineties of the last century. The prerequisites for such a rapid development were the active promotion of the American music industry and show business in Korean media structures. Numerous competitions for young performers began to appear on TV screens;it wasn't even necessary for them to have basic musical education or drama training. A significant role was also played by the media moguls and their desire to attract the attention of the general public, especially young people.



    Korean pop culture (K-pop culture), largely incorporating Western fashion, still differs in its Asian authenticity, expressed in a mix of styles of pop, rap and rock with a large emphasis on visual and computer effects. But who is an idol? To put it simply, an idol is a representative of Korean popular culture, mainly of a young age, who is not burdened with any other occupation other than stage, concert, touring, and PR performances in the media. Usually idols are guys and girls under the age of 25, maximum 30 years, who are not married and do not have children. An idol isn't master of his fate "he is the property of the Agency that hired him, bound hand and foot by the obligations of the contract. Several major music agencies control the entire Korean pop music industry with their iron hands. Thousands of young boys and girls dream to get a little closer to their idols, give them gifts, and know everything about their life outside the stage. These desires are facilitated by the development of information technologies: reality shows and broadcasts with idols are created, and it is possible to communicatewith them through forums, social pages, and video conferences, especially given the fact that South Korea is the world leader in the production of technical devices and information support. Needless to say that thousands of young people would dream of becoming idols for at least a couple of hours, to get fame, money and become popular.

    The wave of idol fanaticism did not pass by Jin-Ho and her friends. First, all the girls were in love with the members of "Infinity boys" band, and secondly, they in their heart wanted to become idols for someone. Well, noother dream can fascinate 20-year-old girls! They counted the hours until the next concert, bought t-shirts and caps with images of their idols, listened to their songs on CDs, sang along. And if any girl managed to get an autograph at a concert or touch her favorite, then all her friends and acquaintances envied her, she did not wash her hands for weeks! Friends tried to buy or beg for autographs as gifts. In general, all this fanaticism can only be called madness!



[1]              Korean pop idol or simply "idol" is a term applied to South Korean musicians and singers who have signed a contract with one of the labels.

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The end part in my book series!!

    Dear readers! I've released a new part of my book series! The third book is called  "Angels drink Milk. The end!"